Noviandra Noviandra, Iranita Iranita, Kiki Wulandari. THE INFLUENCE OF BRAND IMAGE, PRODUCT DESIGN, AND PRICE ON PURCHASE DECISIONS ON THE EIGER BRAND IN TANJUNGPINANG CITY. IJGAM [Internet]. 2026 Jul. 15 [cited 2026 Jul. 28];2(3):581-93. Available from: https://jurnal-ijgam.or.id/index.php/IJGAM/article/view/357