Indah Anggraeni Purnama Sari, “EXPLORATION OF MARKETING MANAGEMENT CONCEPTS AND ITS IMPLICATIONS ON COMPANY PERFORMANCE: A LITERATURE STUDY”, IJGAM, vol. 2, no. 3, pp. 366–368, Jul. 2026, Accessed: Jul. 05, 2026. [Online]. Available: https://jurnal-ijgam.or.id/index.php/IJGAM/article/view/325