INDAH ANGGRAENI PURNAMA SARI. ANALYSIS OF THE EFFECT OF PRICE AND PRODUCT QUALITY ON CONSUMER LOYALTY: A LITERATURE REVIEW. Interdisciplinary Journal of Global and Multidisciplinary, [S. l.], v. 2, n. 2, p. 379–385, 2026. Disponível em: https://jurnal-ijgam.or.id/index.php/IJGAM/article/view/246. Acesso em: 19 apr. 2026.